Broadcasting and Electronic Media, Bachelor of Arts with a Concentration in Multimedia Journalism (B.A.)

Program Objectives
Graduates of the Broadcasting and Electronic Media program pursue careers in the media industry, as well as in cable companies, industrial and corporate video facilities, advertising agencies, and production houses. Students in the BEM Concentration must demonstrate excellence in their ability to produce, direct, write, perform, manage, and create commercials, public service announcements, sports programs, promotional videos, music videos, and entertainment programs for television, the Internet or other platforms. Students in the Film Techniques and Technology Concentration must demonstrate excellence in writing, visualizing, shooting, editing, and cinematic storytelling. Students in the Multimedia Journalism Concentration must demonstrate excellence in gathering information, writing, news production, and visual storytelling. Students will use cross-platform skills within journalistic standards and present news and commentary to a diverse audience. Our objectives are to train students for a variety of fields including traditional and emerging media, businesses and corporations, government public information, advocacy groups, and non-profit organizations. They will develop an understanding of the meaning of First Amendment freedom in the United States, and the social, political, and ethical responsibilities they will have as professionals.
Program Requirements
CIP Code: 09.0702
Summary Checklist for General Education
Code | Title | Hours |
---|---|---|
Element 1 | ||
A: Written Communication | 3 | |
B: Written Communication | 3 | |
C: Oral Communication | 3 | |
Element 2 | ||
Quantitative Reasoning | 3 | |
Element 3 | ||
A: Arts | 3 | |
B: Humanities | 3 | |
Element 4 | ||
Natural Sciences | 6 | |
Element 5 | ||
A: Historical Science | 3 | |
B: Social Behaviorial Science | 3 | |
Element 6 | ||
Diversity of Perspectives Experiences | 6 | |
Total Hours | 36 |
Students are expected to complete Elements 1 and 2 within their first 60 hours of college credit.
Major
Code | Title | Hours |
---|---|---|
University Graduation Requirements | ||
General Education | 36 | |
Student Success Seminar | ||
Student Success Seminar (waived for transfers with 30+ hrs.) | 1 | |
Writing Intensive Course (Hrs. incorporated into Major/Supporting/Gen Ed/Free Electives category) | ||
Upper division courses (42 hrs. distributed throughout Major/Supporting/Gen Ed/Free Electives categories) | ||
ACCT - Broadcast and Electronic Media majors will fulfill ACCT with the following. (Credit hours are incorporated into program requirements below.) | ||
Senior Seminar | ||
Choose from at least one hour of the following: | ||
Audio Practicum | ||
Applied Learning in Broadcasting | ||
Electronic Video Practicum | ||
Major Requirements | ||
Core Courses | ||
BEM 200 | Mass Media and Society | 3 |
BEM 202 | Information Gathering | 3 |
BEM 203 | introduction to Media Writing | 3 |
BEM 295 | Video Production | 4 |
BEM 325 | Photojournalism | 3 |
BEM 349 | Applied Learning in Broadcasting | 1 |
BEM 395 | Video Production II | 4 |
BEM 405 | Media Law | 3 |
BEM 491 | Senior Seminar | 2 |
BEM 495 | Video Production III | 4 |
PUB 320 | Design for Mass Media | 3 |
Concentrations | ||
Students must select one of the following Concentrations: | 18-24 | |
Broadcasting and Electronic Media | ||
Multimedia Journalism | ||
Film Techniques & Technology | ||
Free Electives | ||
Choose from 32-33 hours of free electives | 32-33 | |
Total Hours | 120-127 |
- G
Course also satisfies a General Education element. Hours are included within the 36 hr. General Education requirement above.
Concentration
Code | Title | Hours |
---|---|---|
Certification Courses | ||
BEM 300 | Performance in Electronic | 3 |
BEM 301 | Multimedia Newswriting | 3 |
BEM 302 | Journalism Practicum 1 | 3 |
BEM 305W | Storytelling & Feature Writing | 3 |
BEM 401 | Multimedia Field Production | 3 |
BEM 415 | Media Ethics | 3 |
Total Hours | 18 |
- 1
Students are required to take a total of three credits of BEM 302 Journalism Practicum for the major. Students may take one credit per semester.